I can't figure out whether or not this is for real, but it's entertaining nonetheless. Some dudes at the University of Manchester have apparently worked out a formula to calculate someone's apparent attractiveness level as a factor of a) the number of alcoholic beverages consumed, b) smokiness of the room, c) the 'luminance' of the person of interest, d) the Snellen visual acuity of the looker, and e) the distance from the person of interest.
Essentially, the beer goggle formula. Hilarious.
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